Efficacy Data

Did you know that Viruses & Bacteria live on your makeup and brushes?

Now, more than ever before, we need to pay attention to the transmission of germs, bacteria and viruses. We wash and sanitize our hands. We’re wary of touching surfaces in public places. We use wipes and other disinfecting cleaners all over our houses. Yet, what about our cosmetics? These are the products we place directly on our faces, lips and eyes - the entry-ways for bacteria and germs to get into our systems!

Cosmetic products contain preservatives to help slow down the growth of microbes, but they can become contaminated if people use non-sterile applicators or fingers to apply products, or if the products are poorly handled and stored. For example, products stored in warm and humid or damp conditions such as the bathroom, or out on an open counter in department stores and makeup kits.

Additionally, the natural oils from within your skin carry bacteria to the skin’s surface to be cleaned away, but some of that oil stays behind. So, when you use your brush on your blush, apply to one cheek, then “double-dip” the same brush to do the other cheek, those oils (and their bacteria) are transferred onto the blush itself, where they begin to grow.

Makeup brushes also have the potential to act as suitable homes for bacteria to thrive. Often, applicators are dampened to help the application of eyeshadows or foundation. But this environment has the potential to promote rapid bacterial growth.

Viruses can last anywhere from a few seconds to a few days on common surfaces. A simple sneeze or cough could transmit these virus particles on to your cosmetics or cosmetic brushes, where they are then able to transfer to the next surface they encounter – including your skin!

 

 

CORONAVIRUS

HERPES SIMPLEX VIRUS (HSV-1)

INFLUENZA A (H1N1)

Human Coronaviruses are a large family of enveloped viruses that infect both animals and humans. They are named for the crown-like spikes on their surface.

A novel Coronavirus is the name for a coronavirus that has never infected people before. This recent new strain of coronavirus has been named SARS-CoV-2. The disease caused by this novel Coronavirus is COVID-19.

Herpes is a highly contagious infection, that is common throughout the world.

This very common virus is mainly spread by skin-to-skin contact, kissing and sex, but it can also be transmitted in droplets of spit left by an infected person on towels, cups, cutlery and, yes, lipstick. It is a hidden enemy – a person does not need to have visible signs of the virus to spread the infection. The virus lives in facial tissues where it can shed and spread.

Human Influenza A viruses cause seasonal epidemics of disease almost every winter. Influenza A viruses are also the only influenza viruses known to cause flu pandemics.

Currently circulating Influenza A (H1N1) viruses are related to the pandemic 2009 H1N1 virus that emerged in the spring of 2009 and caused a flu pandemic and has continued to circulate seasonally since then.

STAPHYLOCOCCUS AUREUS

PSEUDOMONAS AERUGINOSA

ESCHERICHIA COLI

Staphylococcus Aureus is more familiarly known as Staph (pronounced “staff”). It is a type of germ commonly found on the skin or in the nose of even healthy individuals. Most of the time, these bacteria cause no problems or result in relatively minor skin infections. 

These bacteria can be transmitted from your skin to your cosmetics and brushes.

Because staph bacteria are so hardy, they can live on objects long enough to transfer to the next person who touches them, or back on to your skin the next time you use your makeup.

Pseudomonas Aeruginosa is an opportunistic bacterium that favours moist areas. It thrives in soil, water, and even in environments like hot tubs and on cosmetic items.

Some cosmetic products with a high water content are susceptible to hosting these bacteria, allowing them to proliferate and infect end users.

 Since Pseudomonas Aeruginosa is highly adaptable and can reproduce quickly, even small concentrations can be hazardous. Since the pathogen is difficult to control, effective prevention is essential.

Escherichia coli (commonly abbreviated E. coli) – is a type of bacteria that normally lives in your intestines. While many of us associate E. coli with food poisoning, you can also get pneumonia and urinary tract infections from different types of the bacteria.

Cosmetics become prime breeding ground for contamination, because of inadequate cleaning, being kept past their shelf life, and because they tend to be applied in the bathroom. Bathrooms are a cesspool of bacteria, with plenty of wet surfaces and close proximity to the toilet.

 

BEAUTYSOCLEAN® HAS THE SOLUTION TO PROTECT YOUR COSMETICS AND BRUSHES.

In an independent laboratory study, BeautySoClean® Cosmetic Sanitizer Formula C246, Conditioning Brush Cleanser (Formula 2617-0) and WipeOut Brush Cleaner (Formula C1089) have been clinically proven to effectively remove: 

Human Coronavirus (229E), Influenza A (H1N1), and Herpes Simplex Virus (HSV-1).

Further testing also revealed these formulas to be effective against: 

Staphylococcus Aureus, Pseudomonas Aeruginosa and Escherichia Coli (E. coli).

Here are the detailed results from the testing:

Cosmetic Sanitizing Formula 

Virus Strain ATCC # Contact Time Log Reduction Percent Reduction
Human Coronavirus 229E VR-740 15 Seconds ≥ 4.57 log10 ≥ 99.9970%
Influenza A (H1N1) Virus A/PR/8/34 VR-1469 15 Seconds ≥ 5.07 log10 ≥ 99.9991%
Herpes Simplex Virus 1 HF VR-260 15 Seconds ≥ 4.02 log10 ≥ 99.9905%

Conditioning Brush Cleanser 

Virus Strain ATCC # Contact Time Log Reduction Percent Reduction
Human Coronavirus 229E VR-740 15 Seconds ≥ 1.89 log10 ≥ 98.7100%
Human Coronavirus 229E VR-740 45 Seconds ≥ 3.15 log10 ≥ 99.9300%
Influenza A (H1N1) Virus A/PR/8/34 VR-1469 15 Seconds ≥ 1.99 log10 ≥ 98.9800%
Influenza A (H1N1) Virus A/PR/8/34 VR-1469 45 Seconds ≥ 1.99 log10 ≥ 98.9800%
Herpes Simplex Virus 1 HF VR-260 15 Seconds ≥ 3.50 log10 ≥ 99.9700%
Herpes Simplex Virus 1 HF VR-260 45 Seconds ≥ 3.50 log10 ≥ 99.9700%

 

Bacteria

ATCC #

Contact Time

Log Reduction

Percent Reduction

Staphylococcus Aureus

25923

15 Seconds

≥ 2.33 log10

≥ 99.5370%

Staphylococcus Aureus

25923

45 Seconds

≥ 3.69 log10

≥ 99.9798%

Escherichia Coli (E. coli)

25922

15 Seconds

≥ 2.07 log10

≥ 99.1666%

Escherichia Coli (E. coli)

25922

45 Seconds

≥ 3.56 log10

≥ 99.9729%

Pseudomonas Aeruginosa

27853

15 Seconds

≥ 2.36 log10

≥ 99.5726%

Pseudomonas Aeruginosa

27853

45 Seconds

≥ 3.84 log10

≥ 99.9857%

 

WipeOut Brush Cleaner 

Virus Strain ATCC # Contact Time Log Reduction Percent Reduction
Human Coronavirus 229E VR-740 15 Seconds ≥ 1.89 log10 ≥ 98.7100%
Human Coronavirus 229E VR-740 45 Seconds ≥ 1.89 log10 ≥ 98.7100%
Influenza A (H1N1) Virus A/PR/8/34 VR-1469 15 Seconds ≥ 1.99 log10 ≥ 98.9800%
Influenza A (H1N1) Virus A/PR/8/34 VR-1469 45 Seconds ≥ 1.99 log10 ≥ 98.9800%
Herpes Simplex Virus 1 HF VR-260 15 Seconds ≥ 3.50 log10 ≥ 99.9700%
Herpes Simplex Virus 1 HF VR-260 45 Seconds ≥ 3.50 log10 ≥ 99.9700%

 

Bacteria

ATCC #

Contact Time

Log Reduction

Percent Reduction

Staphylococcus Aureus

25923

15 Seconds

≥ 2.33 log10

≥ 97.2222%

Staphylococcus Aureus

25923

45 Seconds

≥ 3.69 log10

≥ 99.9809%

Escherichia Coli (E. coli)

25922

15 Seconds

≥ 2.07 log10

≥ 99.1666%

Escherichia Coli (E. coli)

25922

45 Seconds

≥ 3.56 log10

≥ 99.9710%

Pseudomonas Aeruginosa

27853

15 Seconds

≥ 2.36 log10

≥ 99.5726%

Pseudomonas Aeruginosa

27853

45 Seconds

≥ 3.84 log10

≥ 99.9822%

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HOW ARE THE TESTS CONDUCTED?

Bacterial Efficacy:

  • A sample from each of the products tested was streaked on one side of an agar plate.
  • The product in question was then sprayed with BeautySoClean® Formulas, as per the label instructions.
  • A second sample was then taken from each product and streaked on the opposite side of the agar plate, adjacent to the original sample taken from each product.
  • Each respective product plate was incubated at 30-35 degrees Celsius for 48-72 hours.
  • No bacterial growth was observed in the samples treated with BeautySoClean®.

 

Virucidal Efficacy:

  • The test and virus control substances were dispensed in into sterile vessels and were each inoculated with the test virus. The test suspensions were held for 15 seconds, and then neutralized by serial dilutions into the appropriate dilution. Following neutralization, the viral suspensions were tested to determine the levels of infectious virus using standard cell culture assay techniques.
  • Taking the cytotoxicity and neutralization control results into consideration, BeautySoClean® Formulas demonstrated a reduction in viral titer at a contact time of 15 seconds.